Mohamed Elyess Kharroubi
ELU Tunisie cover

Rebranding

ELU Tunisie

A bold rebrand with a stronger visual voice for digital campaigns.

ELU's existing brand lacked consistency across channels. The rebrand introduced a high-contrast color strategy, refreshed typography, and a modular layout system for rapid campaign production.

Project Type
Rebranding
Time
2020
Scope of Work
Rebrand strategy, visual refresh, campaign graphics, logo animation
Duration
7 weeks
Role
Brand Lead
Client
ELU
Elu old logo
Old logo design.
Elu new logo
Final outcome of the refresh.
Elu logo variations
Core logo variations.
Elu logo reveal
Primary logo animation.
elu ads visuals
Primary campaign visuals.
elu social media visuals
Social media visuals.
elu 3d mockup box
Shoes box 3D mockup concept.
elu labels concept
Branding assets across print media.
elu stationery
Core stationery design.

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