Mohamed Elyess Kharroubi
The German Lab cover

Branding • Website

The German Lab

A clean scientific-inspired identity with clear, dependable visual hierarchy.

The brand language was designed to communicate precision and professionalism while remaining approachable. Deliverables included stationery, digital media templates, and a concise brand guide.

Project Type
Branding • Website
Time
2020
Scope of Work
Identity system and communication assets
Duration
5 weeks
Role
Brand Designer
Client
The German Lab
Initial logo sketches
Initial logo sketches.
Core brandmark grid
Core brandmark grid.
Logo variations
Logo variations.
Brand applied on stationery assets
Brand applied on stationery assets.
Website design
Brand applied across website.
Features walkthrough animation.
Social media
Social media posts design.

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